CRM & Automation

Unify data. Personalize journeys.
Strengthen relationships.

Generative AI is reshaping how businesses communicate, produce, and engage.

At Eminence Industrie, we help enterprises harness generative AI to accelerate content creation, automate customer interactions, and deliver ultra-personalized experiences — all with full control, data privacy, and brand consistency.

Problem Solved

crm bloc 2 1 scaled

Key Strategic Axes

crm key capabilities

CRM strategy & roadmap

We help you define a long-term vision for your CRM, aligned with your business goals. From opportunity mapping to stakeholder alignment, we guide the strategic integration of CRM across your value chain.

CRM integration & architecture

We ensure seamless integration of your CRM with ERP systems, CDPs, customer service tools, and marketing platforms — for real-time, 360° visibility.

Marketing automation & CRM alignment

Our solutions bridge CRM and marketing automation platforms (email, ads, lead scoring, reactivation campaigns) to drive consistent and data-driven customer journeys.

Predictive CRM & AI

Using AI and data models, we help you anticipate customer behavior, automate decision-making, and deliver smart, personalized actions at each stage of the journey.

Governance, security & compliance

We implement strong governance models (RACI, processes, tagging) and ensure CRM architectures respect GDPR, ISO 27001, and local data protection standards (Swiss-hosted available).

Process

From AI to digitalization, we drive efficiency and innovation

Eminence Industry’s business process is centered on continuous operation, rigorous quality control, and the application of AI to optimize efficiency and accelerate project delivery. Our process is built around four key steps that ensure speed, accuracy, and scalability:

Process & Methodology

1. Business & needs assessment

Deep-dive into your customer lifecycle, touchpoints, and data ecosystem.

2. CRM strategy definition

Roadmap, KPIs, use cases, and stakeholder roles.

3. Solution design & integration

Platform configuration, workflow automation, and system integration.

4. Change management & training

User onboarding, documentation, and long-term adoption planning.

5. Continuous support & optimization

Post-deployment monitoring, feature improvements, and performance reviews.

methodology

Our tools

Our services

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The values of Eminence Industry

We believe CRM should serve your teams and your clients — not just your data warehouse. That’s why we build CRM systems that are flexible, ethically governed, and fully aligned with your operational context. Our approach prioritizes user adoption, strategic ROI, and data sovereignty when required.